Helpful as always. I’ve really noticed that my content creating is seasonal and that I fall in and out of love with platforms…
It is a continuous challenge to stay consistent on content marketing too because it is easier when you’re less busy with paying client. And hoping that the work you do with it will bring those in.
And then hopefully one will get busy with clients and then you have less time and energy to do it…
I feel this so much. Content creation never really stops for me since it’s the core of my work. But feel the same about platforms. Substack has really diminished for me since the rise of Notes, DMs etc. I wonder what’s coming next and how much further it will take me from why I started here. This is why diversification matters. Algorithms change, people get tired of the same things etc.
I like that you’re getting to a place of peace with it.
I hear you. I still like that on Substack the mailing list is yours, and you can move off with it should you want to. And I also like that it is possible to get new people on your list from within the platform. Something that’s not really possible on other email marketing platforms.
That said, I don’t have the time or energy to engage in Notes and then IG too. It will have to be one or the other.
And growing traffic to my own website is still probably my top priority right now.
I think this is a solid plan. From what we've discussed, it sounds like you have a lot of content that hasn't been optimized yet, so it's a definite opportunity.
Helpful as always. I’ve really noticed that my content creating is seasonal and that I fall in and out of love with platforms…
It is a continuous challenge to stay consistent on content marketing too because it is easier when you’re less busy with paying client. And hoping that the work you do with it will bring those in.
And then hopefully one will get busy with clients and then you have less time and energy to do it…
However, I’m making peace with that 😅
I feel this so much. Content creation never really stops for me since it’s the core of my work. But feel the same about platforms. Substack has really diminished for me since the rise of Notes, DMs etc. I wonder what’s coming next and how much further it will take me from why I started here. This is why diversification matters. Algorithms change, people get tired of the same things etc.
I like that you’re getting to a place of peace with it.
I hear you. I still like that on Substack the mailing list is yours, and you can move off with it should you want to. And I also like that it is possible to get new people on your list from within the platform. Something that’s not really possible on other email marketing platforms.
That said, I don’t have the time or energy to engage in Notes and then IG too. It will have to be one or the other.
And growing traffic to my own website is still probably my top priority right now.
I think this is a solid plan. From what we've discussed, it sounds like you have a lot of content that hasn't been optimized yet, so it's a definite opportunity.